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MAKE IT MERRIER
Project
SamsClub.com Holiday Features
Role
Associate Creative Director
Credits
Jen Frazier (Art Director), Peter Stamenoff (Senior Designer), Dentsu (Photography), Arnold Worldwide (Style Guide)
Sam’s Club, a division of Walmart Inc., is a membership-based warehouse club with nearly 600 locations across the U.S., offering exclusive savings and high-quality items to its members.
I oversaw the design and execution of the holiday Food, Recipes, and Gifts landing pages on SamsClub.com, aligning them with the overarching holiday campaign. Through cohesive creative direction, the pages showcased beautifully styled photography and mouthwatering dishes, effectively capturing the festive spirit. These digital assets inspired members to embrace effortless holiday meals, driving engagement throughout the season.
